The Cost of Web Design: What You Need to Know Before Starting

Dec 14, 2024

The Cost of Web Design: What You Need to Know Before Starting Melbourne Web Design

The Cost of Web Design: What You Need to Know Before Starting

When building a website with us, understanding where the money goes is crucial. From simple to complex websites, knowing your budget can save time and money and we can breakdown the costs to help you reach a decision that is right for you.

What Factors Affect The Cost?

- Type of website: basic and informational sites are more affordable than complex or e-commerce sites. If you are a restaurant or tradesman who just wants a website to direct you to your phone number or email then this will keep the costs low.

-  Features: Things like booking forms, contact forms or product pages can increase costs as these take time to implement

- Design Complexity: Custom designs are a lot more labour intensive than just using website-building templates


1: Basic Websites:

A basic website is perfect for a small businesses, restaurants and freelancers as these sites typically only include 5-6 pages such as the Home Page, Menu/Prices About, Services, and Contact Form.

A basic website will include:
- Professional design using a template or simple customisations
- Mobile friendly layout
- Basic SEO optimisation
- Ongoing support
- Onboarding and showing you how to make simple changes on your site

If you’re a small business just looking for online presence to direct customers your services and a quick way to contact you then this is a great option.

2: E-Commerce Websites:

E-Commerce websites typically require more advanced functions such as product pages, payment gateways and inventory management systems.

An e-commerce website will include:
- Custom design
- Integration with platform of your choice (shopify, WooCommerce etc)
- Product filters, plugins
- Ongoing support
- Onboarding and showing you how to make simple changes on your site

If you’re a business that sells products online then this is for you! The cost will depend on the size of your inventory but once it is up and running we are happy to either pass the website onto you or have us update the website for you as your business grows.

3: Custom Websites:

Custom websites are ideal for large businesses, start ups or a company that is looking to stand out online. These sites are tailored to your brand and specific requirements.

A fully custom website will include:
- A fully bespoke design
- Advanced integrations like CRMs and APIs
- Ongoing support

If you need a fully custom design then this is for you. While this is the most expensive and time consuming option, you will have a fully unique website that is sure to stand out from your competitors.

4: Other Costs To Consider:

Domain and Hosting Costs:
Expect to pay $10-$50 per year for a domain name and $50 - $300 per year for hosting, depending on the provider and website size.

SEO and marketing:
Investing in our SEO and digital marketing services can drive traffic to your site, increasing in more sales.

5: What’s Right For You?

If you are just looking into some online presence then the basic website is just for you! We offer packages with ongoing support if you ever want to offer extra services, change prices or a restaurant adding weekly specials.

If you’re looking at selling online products then our e-commerce websites are just for you. We can make sure to add the right plug-ins to your site to automate a lot of the simple processes and also offer ongoing support and updates so you can focus on running the business side.

If you’re after something ground-breaking then the custom design is what you’re looking for. You will get a custom made website to stand out from the crowd. A custom site paired with our ongoing SEO and Social Media services is sure to keep your business on the front page!

Let’s build your dream website

At Imago Digital, we focus on creating stunning websites that are tailored just for you. Whether it is something basic or a custom solution, we will work with you every step of the way.

Contact us for a free quote and lets bring your vision to life!

Elevate your
Business Today!

Connect with us to get the conversation started.