The Beginner’s Guide to Website Maintenance

Dec 14, 2024

The Beginner’s Guide to Website Maintenance

Your website is often the first impression potential clients will have of your business. An outdated or slow website can turn away potential customers. Just like your car, your website requires regular maintenance to ensure everything is functioning smoothly and stays up to date.

Whether you are looking to launch your first website or have one that has been running for a while, understanding website maintenance is key to keeping effective online presence.

Improve User Experience:

If your website is slow to load, has outdated information or contains broken links, customers are more likely to leave before engaging with your business. Customers are more likely to click onto the next website than to go through extra effort to find the answers they're looking for.

SEO Performance:

Google rewards websites that offer fresh and relevant content. You can improve your chances of ranking higher on google by maintaining your website and ensuring it runs smoothly. Google also considers other factors such as page speed and mobile optimisation and also checks for broken links.

Site Performance:

Websites can become bogged down with unnecessary files, plugins, or outdated content over time. By performing regular maintenance, you ensure that your website’s performance remains optimal.

Website maintenance is essential for keeping your site secure, efficient, and up-to-date. By performing regular updates, backups, speed optimizations, and content refreshes, you ensure that your website continues to serve your audience effectively and organically drive customers to your website.

Too busy to manage website maintenance? Then consider partnering with us. Whether you are looking to launch your first website or have one that needs refreshing, contact us for a chat about how we can build and or maintain your website.

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